Atad

When they arrived at the threshing-floor in Atad, beyond the Yarden, they raised a loud and bitter lamentation, mourning for his father seven days.

When the local inhabitants, the Kena'ani, saw the mourning on the floor of Atad they said, "How bitterly the Egyptians are mourning!"This is why the place was given the name Avel-Mitzrayim [mourning of Egypt], there beyond the Yarden.